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- Lecture
- Craft Beverage and brau@home Stage
- Marketing and Catering Equipment
- Services, Institutes, Training Institutions and Media
Google, facebook & Co. in the beverage industry: Producers
Focus on Medium-sized beverage producers
- Lecture
- Craft Beverage and brau@home Stage
Focus on Medium-sized beverage producers
Language: German
Questions and Answers: Yes
Action description
What opportunities does the Internet offer for customer retention and acquisition?
What your online presence must offer
How can you advertise with Facebook, Instagram & Co. in a meaningful way?
Google
Google My Business (GMB)
Your location in Google Maps
Optimization of local ranking factors for better visibility
facebook
Introduction to Facebook in comparison to classic marketing
Correct setup of a company website
How do I post photo, video and text?
What are good posts?
When should I post?
Sweepstakes
Facebook Ads
Evaluation of statistics and insights
Co. (other)
Snapchat, Instagram and e-mail marketing in the beverage industry
Outlook into the future
