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Key Facts
- protected geographical indication PGI
- Public relations
- Public Relations
Categories
- 10.1 Consulting
- 10.2 Beverage production services
Key Facts
- protected geographical indication PGI
- Public relations
- Public Relations
Product Description
Since 2001, at the instigation of the Bavarian Brewers' Association, the name "Bayerisches Bier" has been registered throughout Europe as a "protected geographical indication" and protected against misuse. Our attention-grabbing press and public relations work for "Bayerisches Bier", numerous events and initiatives create a high-quality setting for the entire Bavarian brewing industry to present its beer specialties and help Bavarian beer as a whole to achieve a greater, positive media presence.
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